New England’s Premier cycling & sports Sales agency

We love riding what we sell, and we love selling what we ride.

Whether it’s rolling up to the lift on opening day, slow-rolling centuries in the summer, or grinding gravel in the fall--we only want the best gear, and that’s what we like selling.

We know dealers because we were dealers.

Our team has done it all: sales on the front line, buying in the back office, and mechanics in the neutral support car. We treat our clients the way we'd want to be treated if we were in their shoes, and we know what those shoes feel like.